Dave Bayless, Author at How Clients Buy

Does Specialization Undermine Clients’ Understanding of and Respect for Your Work?

Article

by Dave Bayless | Mar 24, 2021 | Article

Does Specialization Undermine Clients’ Understanding of and Respect for Your Work? Do you know what an endovascular surgical radiologist does? Neither did I until I started writing this article. However, if...

The New Consultant Archetype

Press

by Dave Bayless | Jan 11, 2021 | Press

The New Consultant Archetype I’ve written about Luk Smeyers before. He’s the founder of The Visible Authority and a fellow traveler in the world of business development for consultants. In his 2020 wrap-up,...

Best Books for Consultants in 2020

Press

by Dave Bayless | Mar 29, 2020 | Press

Best Books for Consultants in 2020 Luk Smeyers of The Visible Authority recommends How Clients Buy as one of the five books he recommends for consultants in 2020. As Luk puts it, there is an overarching theme in these...

Focus on Your Successes to Find Your Niche

Press

by Dave Bayless | Mar 9, 2020 | Press

Focus on Your Successes to Find Your Niche How Clients Buy co-author Tom McMakin recently wrote a piece for Entrepreneur on how it’s imperative for expert service providers to carve out a niche defined by what do...

The True Size of Africa

Press

by Dave Bayless | Feb 28, 2020 | Press

The True Size of Africa Twenty years ago, How Clients Buy co-author Tom McMakin published his first book: Bread and Butter. In it, he shares the story of how he trekked some 1,800 miles across the breadth of Africa. En...